BECA Launches "Give an Eggnog Latte" Fundraising Campaign

"A fun, funky campaign . . .  and a great way to create awareness." (New York Times, 10 December 2010)

"Amazingly creative." (The Globe and Mail, 9 December 2010)

"I only wish I would have thought of that." (Muhammad Yunus, Nobel Peace Prize Winner, 2006)

Well, not quite. BECA could only dream for mentions like that.

The official campaign web page: www.beca.org/latte.html

The official campaign video: